MEET THE TEAM
SAMANTHA DOFFING
SAMANTHA DOFFING
Marketing Manager / Executive Assistant
Leading MSP’s marketing efforts, Samantha is focused on applying effective marketing strategies that optimize brand exposure using digital marketing campaigns, engaging in B2B advertising, and coordinating industry specific event coordination. Additionally, Samantha has a hand in public relations and uses her creative flair to design promotional materials.
With a decade of administrative experience, Samantha uses her meticulous organizational talents to manage office operations such as filing, Informational Technology (IT), and on-boarding procedures. She also directly assists MSP’s President, Alex Young, as assists with new development projects.
Before joining MSP Commercial in 2014, Samantha fulfilled various roles in administrative and marketing positions; most recently as an account coordinator at a local loyalty and digital marketing firm.
CORPORATE ACCOMPLISHMENTS
Lead internal IT operations, implementing corporate standards & best practices
Increased brand exposure & online engagement by 50% through strategic multi-channel marketing
Implemented company-wide administrative processes including a digital database & file restructure
Design, content creation & management of corporate website
PROFESSIONAL EXPERTISE
Tradeshow & Event Planning
Microsoft Office 365 Suite & Administration
Social Media Management
Digital Marketing & Google Analytics
WordPress Website Management
Adobe Suite Applications
TimberScan/AIM Document Management
PERSONAL FAVORITES
Book: Full Dark, No Stars by Stephen King
Movie: Star Wars, Episode IV: A New Hope
Quotes:
“Be kinder than necessary, for everyone you meet is fighting some kind of battle.”
– J.M. Barrie
“There is no truth. There is only perception.”
– Gustave Flaubert