MEET THE TEAM
SAMANTHA DOFFING

SAMANTHA DOFFING
Executive Assistant

As an executive assistant, Samantha Doffing’s daily responsibilities at MSP Commercial are divided between two areas: administrative office management and corporate marketing.

With a decade of administrative experience, Samantha uses her meticulous organizational talents to manage office operations such as filing, Informational Technology (IT), and on-boarding procedures. She also directly assists MSP’s President, Alex Young, with clerical tasks and development projects.

Leading MSP’s marketing efforts, Samantha is focused on applying effective marketing strategies that optimize brand exposure using digital marketing campaigns, engaging in B2B advertising, and coordinating industry specific event participation. Additionally, Samantha has a hand in public relations and uses her creative flair to design promotional materials.

Before joining MSP Commercial as the Office Administrator in 2014, Samantha fulfilled various roles in administrative positions; most recently as an account coordinator at a local marketing firm.

CORPORATE ACCOMPLISHMENTS

Lead internal IT operations, implementing corporate standards & best practices

Increased brand exposure & online engagement by 50% through strategic multi-channel marketing

Implemented company-wide administrative processes including a digital database & file restructure

Design, content creation & management of corporate website

PROFESSIONAL EXPERTISE

Tradeshow & Event Planning

Microsoft Office 365 Suite & Administration

Social Media Management

Digital Marketing & Google Analytics

WordPress Website Management

Adobe Suite Applications

TimberScan/AIM Document Management

PERSONAL FAVORITES

Book: Full Dark, No Stars by Stephen King

Movie: Star Wars, Episode IV: A New Hope

Quotes:
“Be kinder than necessary, for everyone you meet is fighting some kind of battle.”
– J.M. Barrie

“There is no truth. There is only perception.”
– Gustave Flaubert